PVH Europe
As part of PVH Europe’s International Women’s Day week-long program, LAUDACE was invited to lead a session designed to inspire inclusive allyship across the organization.
OUR GOALS
Inspiring a culture where both women and men feel motivated to champion inclusion,
Supporting PVH’s commitment to building a workplace where everyone feels they belong.
OUR APPROACH?
Collaborating with PVH’s Women’s Business Resource Group (BRG) and its co-leads, LAUDACE crafted a session that aligned with the BRG’s pillars and goals.
Through powerful storytelling, we engaged participants with themes like self-awareness, intersectionality, allyship, and emotional intelligence. Our session was one of several events in PVH’s IWD program and was actively promoted internally to encourage maximum attendance.
By positioning allyship as an essential, shared responsibility, we called upon men and women alike to see themselves as allies, underscoring the importance of intersectional, actionable support for one another.
THE RESULTS
The impact was profound.
Leaders from PVH praised the session’s enduring effect, with one participant reflecting “It’s not often that, 24 hours after a talk, I’m still thinking about it.”
Employees took to social media and internal forums to share how they planned to apply the insights in their everyday work, expressing a renewed commitment to inclusive allyship beyond performative gestures.
The session laid the groundwork for a broader, intersectional approach to allyship within PVH’s BRG and across the company, creating momentum for a workplace culture where belonging is limitless.
LESSONS LEARNED
This collaboration underscored the importance of storytelling in fostering empathy and shared purpose.
By framing allyship as an essential element of workplace culture, we demonstrated how inclusion can drive meaningful change and create spaces where everyone belongs.
TESTIMONIAL
“Having had the privilege of attending LAUDACE’s Courageous Conversation Series and being fortunate to host Axelle as a speaker at PVH for a series of events during International Women’s Week 2024, I can attest to the transformative power of her knowledge and thought leadership. Each encounter with Axelle leaves me and my surroundings with actionable knowledge and a sense of empowerment. Witnessing the impact she made at PVH was truly remarkable; watching colleagues unite, share their learnings, and collaborate on driving positive change was an inspiring experience that underscored Axelle’s profound influence. I am genuinely excited about what the future holds for her and would love the opportunity to collaborate with her again. On a personal note, I am committed to remaining an active participant in the Courageous Conversation Series.”
Britta Lübbing | PVH | Co-lead of PVH’s Empower Women BRG
